The Homeowner Pain Point: The Post-Hailstorm Roof Dilemma
A severe hailstorm sweeps through your neighborhood. From the ground, your roof looks fine, but within six months, shingles begin cracking and losing granules. Hail impacts create subtle circular fractures in the fiberglass mat beneath, dislodging the protective ceramic granules that shield the asphalt from solar UV degradation.
The Chemistry of Asphalt Photo-Oxidation
Without its top layer of mineral granules, the raw petroleum asphalt binder degrades rapidly under ultraviolet radiation (UV photo-oxidation). The asphalt becomes brittle, shrinks, and develops micro-cracks that allow wind-driven rain to reach structural roof sheathing.
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